Financial Performance and risk management analysis of Domino printing Essay

Financial Performance and risk management analysis of Domino printing plc 01302 - Essay Example With 2200 employees, Domino printing plc is operating its business operations in more than 120 countries worldwide (Domino, b). The share of global sales of the company in different regions is illustrated below: In this report, the competition circumstances and international business operation will be discussed with the help of analyzing the Domino printing plc financial performance. Furthermore, the risks management related to exchange rate risk and country and political risk will be evaluated. At this time, Domino printing plc has expanded its business worldwide in which the primary segmentation is being done geographically which include three prime regions such as Europe, America, and Asia with the rest of the world. The sales revenue from these prime regions is presented below: In the region of Europe, Domino printing plc do direct sales in the several countries, rest of the distribution is done by the distributors. Europe was a good market for the company in the year 2014. Company managed to generate 12% higher sales in 2014 as compared to 2013 as a result of growth in Germany (Domino, 2014b). However, in the region of America the growth was not satisfactory especially in Central and South America due to the 7% decline in local currency and the weak and unstable economic performance in Brazil and Argentina (Domino, 2014b). Asia and the other remaining regions has becomes the growing areas for Domino printing plc. In this region the demand of marking and coding has been increases in 2013 because of the increased number in the middle class. China and India were the strong market for the company in 2014 because the sale was high in these countries (Domino, 2014b). In the year 2014, company’s i-Tech product were launched including A520i continuous ink jet printer and V230i thermal transfer over printer which received a positive response from the customers, moreover, company also remains the member of FTSE4Good index (Domino, 2014b). However the